Rhys Taylor is an experienced business leader and global marketer
Provides practical growth advice
Rhys is Non-Executive Advisor to the New Zealand Government international trade initiative and sits on the Executive Council for Leading Change at Tigerhall. He is Managing Director at Customer Experience agency VML and former Managing Director at digital consulting firm Merkle.
Rhys has spent the last ten years in Leadership, Strategic Planning, and Marketing roles for global organisations. Before that he enjoyed an entreprenerial journey in three successful companies.
Proactively leads through change
Rhys believes customer-centricity builds culture, culture creates growth. For this reason he developed the Marketing Quotient operating model in 2019, with the Australian Association of National Advertisers. Rhys has lived in Australia, New Zealand, Singapore, and the United Kingdom.
Areas of focus
Vision & brand storytelling
Sets vision and priorities to inspire action from internal and external audiences.
Customer centricity
Aligns departments around shared view of ideal customer experience.
Capability development
Implements digital platforms and connects processes across the business.
Preto- & proto-typing
Experiments with technology and media to deliver new solutions.
Contact
Email rhys@taylor.dk
Mobile +45 52 51 64 54
Join 5,000+ followers on LinkedIn
linkd.in/rhystaylor
Industry thought leadership
blog.appliedcreativity.com